About Mighty
Lindsay Carlson
Founder & Lead Strategist
22+ Yrs in Digital Marketing & Communications
Certified StoryBrand Guide
How confident are you in your marketing and sales?
If you're like most small businesses, you've probably got your hands full with day-to-day operations: making sure clients are happy, keeping everyone on target, putting out fires, and trying to have some sense of balance in your life.
Marketing can easily land at the bottom of your to-do list. (The part that never gets done.)
Especially when you're not sure exactly what to do.
Maybe you've got all the clients you need through word of mouth and referrals. Or maybe you're spending tons of time on sales calls, or too much money trying to get your marketing right.
Either way, without a system for intentionally growing your business, your client flow won't be predictable. Which means it can be stressful and hard to plan for.
A business that feels exciting, not overwhelming
As someone who knows exactly what it feels like to grow a business that used to swing from highs to lows, I get it. I've been where you are.
As a single mom, I used to work long hours to get everything done. I focused all my time on doing a great job for my clients. I would land big projects, put all my time into them, and then wonder where the next one would come from. Even though my heart was in the right place, it was a stressful and unpredictable way to run a business.
It doesn't have to be this way. I've learned a better way to grow my business, and you can too.
With a few key systems and strategies, you can make your sales and marketing simpler and build a path to predictable, sustainable growth for your business.
Because you deserve a business that feels exciting, not overwhelming.
You can have that with the help of repeatable systems and strategies that really work, so you can grow your business the way you want it to grow. Attracting the right amount of work, from the right types of clients.
If you're looking for a way to build your business sustainably and effectively, let's talk. We can assess what you're doing, and identify the steps to make your marketing and sales easier, so you can get results more reliably.
What I bring to the table
20+ years business-building expertise
I've helped hundreds of businesses grow through their websites, marketing strategies, offers, storytelling strategies, presentations, and sales pitches.
Messaging expert
As a Certified StoryBrand Guide since 2019, I've spent 7+ years refining my work with this powerful messaging framework, using it with clients and teaching it to organizations of all sizes.
Journalism background
I have real-world experience in reporting and PR, with professional storytelling techniques that work to grow businesses.
Leadership
I lead masterminds, workshops & trainings for organizations at all levels to build out effective marketing and sales systems.
Powerful Insights and Coaching
Lindsay Carlson is one of the most powerfully insightful and empathetic marketing strategists you will ever encounter. Working with her as a guide is an incredible experience. Somehow, her kindness and passion for her clients' success create a safe space where it's possible to see where things have gone off track while feeling hopeful about the road ahead. At the same time, her razor sharp insights open up powerful new opportunities for reaching the right people with the right message. The coaching work she's done with us is taking root in deep ways and giving us direction we simply never would have found on our own.
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Matt Wolfe
Partner, Brand3
StoryBrand Certified Guide
The Heart of Service
Originally had reached out to Lindsay because my business needed a new website and she was someone who not only built stunning websites, but also understood copy writing and content. While I was originally looking for someone to build a great website, what I ended up getting was a business partner who has been infinitely knowledgable and helpful with actionable advice and help every step of the way. Lindsay lives the heart of service and anyone would be lucky to work with her!
Tim Dyck
Founder, Best Culture Solutions
Ready to grow your business the right way?
Reach out to me at hello@mightystrategic.com or book a call to connect.
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